There's nothing cheap at Whole Foods, right? In fact, Whole Foods' wine prices (motto: "Why pay less?") are notoriously higher than anywhere else.
So I became an ABC (Anything But Chard) gal. It was quite a few years before I found the Chard character my palate desired and, as I discovered, you had a spend a little money to get it. Nowadays - whether it's because you really don't have to spend a fortune to enjoy a good Chard or because my palate has matured - I enjoy it on a fairly regular basis. Yup. Me. Liking white wines. Who'da thunk?
The Trader Joe's tasting was quite an eye-opener for many of us who tend to have more, um, *polished* palates than the average person. Okay, I'll just say it. We're wine snobs.